Favicon
Also known as: site icon, favicon.ico, browser tab icon
A favicon is the small icon a browser shows next to a site’s name in tabs, bookmarks, and history. It is usually a tiny square image (commonly an ICO, PNG, or SVG) and is one of the smallest files a website serves.
- The icon shown in tabs, bookmarks, and history
- Commonly ICO, PNG, or SVG
- One of the smallest files a site serves
What a favicon is for
The favicon is a site’s visual signature in the browser. It appears in the tab, on bookmarks, in the history list, and as the home-screen icon when someone saves a page to their phone. A recognizable favicon makes a site easy to spot among many open tabs.
Because it renders at very small sizes, a good favicon is simple and high-contrast — a logo mark or single letter reads better than a detailed image shrunk down.
Formats and sizes
The classic file is favicon.ico, which can bundle several sizes in one tiny file. Modern sites usually add a PNG (often 32×32 and 180×180 for the Apple touch icon) and sometimes an SVG that scales to any resolution.
Favicons are measured in kilobytes, so they cost almost nothing in storage. The main goal is sharpness at small sizes, not file size.